Bulldog Solutions Marketing Watchdog Journal

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Must-Read Industry Articles

	Testing, Testing, Testing... Find out how companies (like Bulldog Solutions) are using various testing scenarios to continually improve their e-mail performance. By Karen Gedney, ClickZ

	Effective Web Marketing: Be Relevant; Be Ready Search marketing works, but only if you're ready when your potential customers are raising their hands for more information. By Penry Price, BtoB Magazine

	Marketing Budgets and Online Marketing to Increase in 2008 Find out why companies are prioritizing video in online marketing: Get the results of BtoB's "2008 Marketing Priorities and Plans" survey. BtoB Magazine

BullData

BullData In the Bulldog Solutions Lead Generation Survey, we asked 687 sales and marketing professionals, "For what purpose does your company produce podcasts?"
Get the results of the survey.

BullBlog: Unleashing BtoB Marketing

Anticipating concerns about the complexity of video, blogger Chad Horenfeldt of Eloqua notes, "If a three-year-old can play Guitar Hero and have it posted to YouTube, your marketing team can handle this."
Read more.

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		December 2007, Issue 46

BullData

As part of the Bulldog Solutions Lead-Generation Survey, we asked 687 sales and marketing professionals the question:

For what purpose does your company produce podcasts?*+

Source: Bulldog Solutions Lead Generation Survey, conducted in mid-2007.

* Answered only by respondents who said their companies produce podcasts.
+ Results greater than 100 due to rounding.

What do you think? Let us know how you would have answered this question.

Want more results from the 2007 Bulldog Solutions Lead-Generation Survey?
Gain insight into what your peers are doing in the areas of social media, benchmarking, media planning and more. View the survey report.

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Marketing Watchdog Journal is a monthly newsletter from Bulldog Solutions, a lead optimization and lead management company dedicated to helping our clients generate more, better leads and turn them into revenue. We welcome your feedback on this newsletter's content and design, and encourage you to share your ideas for topics you would like us to cover in future issues. Please send your comments or questions about Bulldog Solutions to Amy Bills, senior manager of Field Marketing.