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Live Webinar

AMA Webinar
A Case Study: Improving Lead Quality and Quantity

Paul Dunay of BearingPoint will present an inside look at some of the lead-generation activities of his company, one of the world's largest management and technology consulting firms.

Wednesday, May 7, 2008
1 PM EST / 10 AM PST

Register now.

Quick Online Survey

If the world revolved around your schedule, what would be your ideal day of the week and time to attend a Webinar? Participate in this quick survey, and we'll share the results in the next issue.

Must Read Industry Articles

Using E-mail to Promote Conferences and Events
How do you use e-mail to get folks to fill the seats? Two words: targeting and relevancy.
By Judith Nemes, BtoB Online


Six Mistakes B2B Marketers Continue to Make with Organic Search
Building links well is great, but it may not help much if unaddressed Web site issues aren't resolved. Here are some of the most common mistakes.
By Galen De Young, SearchEngineLand


Marketers' Role Evolving Beyond Communications
Marketing is much more relevant, much more strategic than ever before, according to a study by BtoB and the Association of National Advertisers. Find out why.
By Kate Maddox, BtoB Online


BullData BtoB marketing professionals answer the question, "What is your biggest challenge this year?"
Get the results of the survey.

BullBlog: Unleashing BtoB Marketing

Get those dormant leads to reengage. If they're not interacting with us, we can't provide any value to them, and they're not going to look for us as resource if and when our services would be a match for their needs.
Read more.

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Marketing Watchdog Journal   April 2008, Issue 50


Before a recent Bulldog Solutions live Webinar, we asked more than 200 sales and marketing registrants the question:

What is your biggest challenge this year?*

Source: 207 registrants to the Webinar, "How to Get More Bang for Your Trade Show Budget with Online Marketing," originally broadcast April 23, 2008.

What do you think? Let us know how you would have answered this question.

On-Demand Webinar: Get More Bang from Your Trade Show Budget with Online Marketing
Take your trade show plan to the next level with proven online marketing tactics used by some of the best business brands in the world. And take your trade show ROI beyond your wildest expectations. View now.

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Marketing Watchdog Journal is a monthly newsletter from Bulldog Solutions, a lead optimization and lead management company dedicated to helping our clients generate more, better leads and turn them into revenue. We welcome your feedback on this newsletter's content and design, and encourage you to share your ideas for topics you would like us to cover in future issues. Please send your comments or questions about Bulldog Solutions to Amy Bills, senior manager of Field Marketing.

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